The practice, wherein agencies both buy and resell media to clients, is proliferating despite many marketers lacking concrete ...

When one hears “agent” these days, one automatically thinks “AI” – but that’s not what this story is about. This is a story ...

Autonomous or agentic artificial intelligence will create challenges for public trust in the technology. That is why building ...

For all their potential, AI agents have been slow to make an impact in the enterprise, and one new startup is betting that the reason they haven’t is a lack of context. Launched as part of Y ...

Every major player in payments made the same move in the same quarter. Google launched Universal Commerce Protocol. Visa announced Intelligent Commerce. Mastercard shipped Agentic Tokens. Checkout.com ...

Name, image and likeness (NIL) deals have flooded college sports with hundreds of millions of dollars — but universities and team general managers have been operating with little formal oversight, ...

Microsoft is warning that the rush to deploy workplace AI agents can create a new kind of insider threat, the AI double agent. In its Cyber Pulse report, it says attackers can twist an assistant’s ...

The Kansas City Chiefs will have numerous roster holes to address this upcoming offseason. There will be a mix of major positions of need and minor spots worth tweaking. One spot that Kansas City will ...

Airtable is applying its data-first design philosophy to AI agents with the debut of Superagent on Tuesday. It's a standalone research agent that deploys teams of specialized AI agents working in ...