The PPC platforms rolled out a few meaningful updates this week that shape how we measure, plan, and buy media. Google introduced a new API that makes it easier to bring first party data into Ads.

The Verified on LinkedIn program is now available to all websites and apps. The program aims to help users discern between authentic and deepfake identities. Zoom is incorporating the Verified badge ...

B2B marketers under pressure to prove ROI now have a new tool from LinkedIn – the Company Intelligence API. It is designed to connect campaign performance directly to sales pipeline and revenue ...

LinkedIn has launched Member Post Analytics API, which allows members to track the performance of their posts and follower growth directly within social media management tools from Hootsuite, Buffer, ...

Pull requests help you collaborate on code with other people. As pull requests are created, they’ll appear here in a searchable and filterable list. To get started, you should create a pull request.

LinkedIn introduced two new features aimed at helping marketers optimize their campaigns and prove their impact: the Conversions API (CAPI) and the Revenue Attribution Report (RAR). Driving the news: ...

For marketers, measurement and attribution is still a headache, which is throwing a major wrench in campaign planning. Campaign planning is also a struggle for B2B marketers, who often use LinkedIn to ...

The extracted data is formatted in a clean, consistent markdown-like text structure that's ideal for LLM ingestion. This LinkedIn account will be interacting with LinkedIn's API when fetching user ...

Payment APIs Explained: How Do Payment APIs Work? Your email has been sent What is a payment API? How are APIs used in payment processing? Mistakes to avoid when integrating a payment API Common ...

TIOBE Programming Index News December 2024: Python Maintains Its Lead Your email has been sent The top three points toward a winner for the year’s best, while the bottom three switch spots. Python is ...