Kenyan online businesses face reduced reach and higher costs amid stricter platform algorithms and enforcement.

The algorithm is considered the main engine behind TikTok's global popularity. But what is so special about it? A recent Reuters report breaks down a few key findings.

Instagram has introduced a tool that gives users more visibility and control over the recommendations they see on the platform, beginning with the Reels feed. The feature, Your Algorithm, is among the ...

Meta's Reels began as a hasty response to TikTok's viral dominance. Five years later, the company's short-form video product has become one of its most significant ...

Oracle and other investors have a deal with TikTok parent ByteDance to own the video app's U.S. operations. But we don't know ...

In 2026, I believe marketers will finally stop treating Generative Engine Optimization (GEO) as "SEO for ChatGPT" and ...

CPG is no longer just a business of labels on shelves. It is a system of learning, prediction and responsive action that ...

A diverse and steadily growing group of innovators—from architecture and education to law and venture building—are immersed ...

ByteDance’s TikTok US joint venture may avert a ban, but control of its recommendation algorithm remains unclear, with ...