Learn how advertising elasticity of demand (AED) measures the impact of ad spending on sales. Discover how AED can guide effective marketing strategies.

Discover how price levels, consumer income, substitutes, and product types impact demand elasticity for goods and services, influencing consumer decisions.

Big Blue, under CEO Arvind Krishna, has doubled down on M&A to beef up its cloud and software business - a high-growth, high-margin area - as customers invest to upgrade their digital infrastructure ...

Scientists say they've developed a breakthrough 3D wiring solution that allows a 100-fold increase in the number of quantum bits (qubits) a quantum computing chip can support. The new architecture, ...

Dec 8 (Reuters) - IBM said on Monday it will buy data infrastructure company Confluent in a deal valued at $11 billion, ramping up its cloud-computing offerings to capitalize on an AI-driven demand ...

Microsoft has cut its sales targets for its agentic AI software after struggling to find buyers interested in using it. In some cases, targets have been slashed by up to 50%, suggesting Microsoft ...

Managing your inbox is a never-ending task, which is why we should seek to simplify it as much as possible. When emails pile up, you start overthinking what you need to do—I know I do, anyway. But if ...

When you want to be more productive, it helps to have a role model. Financial blogs are forever interviewing contemporary CEOs about their work habits, but those aren’t that inspirational; they’re ...

Looking at 20 years of data from Stone X shows how 2025 and 2008 have elevated levels in phosphate pricing relative to corn price. One time spot pricing in New Orleans broke the historic high, however ...

India’s expanding data centre and artificial intelligence ecosystem could position the country as a global leader in power trade, with experts pointing to surplus electricity capacity and rapid ...