4700BC, while a fast-growing brand, has been a drag on profitability for PVR INOX. The popcorn brand clocked around ₹100 crore in revenue in FY25 and has been growing at a healthy 31–35% year-on-year ...
The divestment of Zea Maize enables 4700BC to grow under Marico, as PVR INOX reallocates resources to focus on its core ...
The episode comes at a time when food and beverage sales remain a critical revenue stream for multiplex chains such as ...
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