The Calcutta High Court settled a long-standing dispute between Hindustan Unilever and Reckitt Benckiser on comparative advertisements for their products on September 23. The pertinent issue was ...
Opinion
Business Daily Africa on MSNOpinion

The ins and outs of comparative advertising

The High Court recently dismissed Unilever’s appeal against a Standards Appeal Council decision, denying it the right to continue using the terms “10X cavity fighting” in its Pepsodent toothpaste ...
India’s economy has continued to grow at around 6% during the financial crisis. Domestic and international companies looking to sell their products to the country’s increasingly affluent consumers ...