If you thought that Hasselblad's medium format cameras were hardly well suited to street photography, you might have to think again. The XCD 4/28P is a super-slim, super-light lens measuring just ...

As the fastest medium-format zoom lens currently available, this premium optic can effectively replace seven high-end prime lenses worth over US$20,000, making it one of the most versatile workhorse ...

Medium format has shrunk down thanks to mirrorless technology — and now the lenses are following suit. On Wednesday, January 15, Hasselblad launched the lightest digital medium format lens yet, the ...

Despite an XCD 45mm lens already in existence, Hasselblad has launched a compelling alternative that is more compact and significantly less expensive, the XCD 45mm F4 P. There's a lot going for this ...

Paired with the X1D II camera, the Hasselblad XCD 65mm F2.8 lens looks the part. It's attractive minimalist all black design is built to a high standard, too. Optically, there is much to appreciate ...