Varsity Brands believes cheerleading is ready to graduate from college and step into the professional ranks. On Wednesday, its subsidiary Varsity Spirit unveiled the Pro Cheer League—a for-profit ...

Varsity Spirit is starting a professional cheerleading league that promises to pay athletes, joining the crowded niche sports market that already includes softball, volleyball, 3-on-3 basketball, ...

“Stay true to your school now (rah, rah, rah, rah, sis boom bah).” While the Beach Boys highlighted the classic cheer style in their popular single “Be True To Your School” back in 1963, Notre Dame ...

If you were looking for peace and quiet, you couldn’t find it anywhere near Petrides High School Saturday morning. The 2023 Catholic Youth Organization varsity cheerleading season took its final bow ...

As Franklin Regional competition squad cheerleaders prepare for a trip to a national competition in Florida this month, ...