The new program nicknamed “The Sizzling Summer Promotions Program” includes an aggressive consumer mail-in rebate portion for some of Clarion's hottest in-dash navigation and multimedia models as well ...

When running a business, particularly in its early stages, one of the primary goals is to increase revenue and attract a loyal customer base. This was my struggle when I launched ReDahlia back in 2015 ...

As consumer electronics (CE) and appliance brands navigate a rapidly shifting economic landscape, promotional strategy has never been more critical. Opia, a 20-year-old global promotional services ...

An explanation of the legal issues surrounding consumer sales promotions, specifically prize and price promotions, highlighting sweepstakes, contests, discounts, price comparisons, free offers, ...