Puma, initially founded by Rudolf Dassler and separated from Adidas, faces new challenges and opportunities as it becomes ...
Puma, the German sportswear giant with roots intertwined with arch-rival Adidas, is set to undergo a significant transformation as China's Anta prepares to become its largest shareholder in a $1.8 ...
Forbes contributors publish independent expert analyses and insights. Mark Faithfull is London-based and covers retail and real estate German sportswear giant Puma is set to cut 900 corporate jobs ...