The hyper-personalization trend is somewhat new but an obvious outgrowth from the digital age. This describes the way companies use data tracking by targeting ads, products, sales, and services for ...

Imagine a world where your digital devices know you almost as well as your closest friends do. They anticipate your needs, adapt to your preferences, and offer experiences that feel uniquely yours.

The tides are turning in the consumers’ direction. New shifts in the consumer market solely based on their preferences have taken hold in the retail industry, especially in e-commerce, as personalized ...

In recent years, personalization has become one of the most influential trends across retail, fashion, and small busines ...

SPINS 2026 report finds younger consumers combining technology, wearable data and functional foods to create personalized ...

PLEASANTON, Calif., March 10, 2025 /PRNewswire/ -- Movano Health (Nasdaq: MOVE), a pioneer in health technology and maker of the Evie Ring, today announced a series of new data personalization, trend ...

Businesses will use contextual personalization to deliver customized experiences based on customer behavior and data. This technique involves collecting data about customers’ past purchases as well as ...