Audience monetization offers a path to incremental revenue while strengthening partner relationships without adding complexity or new business models.

Within B2B software, APIs have become the de facto "interface" for customers to leverage a new tool or technology. In 2023, a single developer can generate more ROI through a set of APIs than a team ...

Strategies used by any company that has a product or service inventory to sell the inventory for profits is a general interpretation of monetizing inventory. However, this expression more specifically ...

You’re probably already aware that developing a digital presence is an excellent marketing strategy for designers—but even more rewards await if you can start monetizing social media. If you’re ...

Vehicle telematics used by commercial fleets has been around for decades. And up until fairly recently, it's been largely used to solve specific problems. GPS routing, for example, helps drivers plan ...

If I had a dollar for every time I was entrusted with the “next big app idea”, I would have about $48 — and I would have spent it already. This is not because some of these ideas weren’t very good. In ...