Most watch deals shave a little off a fashion piece. This one is different. The Alpina Alpiner Extreme Regulator is a proper Swiss-made tool-style watch with a niche twist: a regulator layout that ...

The Swiss, obviously, want to both protect and promote this advantage while also turning a profit, and those dueling priorities are evident in the country’s approach to the Swiss Made stamp, which ...

Donald Trump likes to hawk Donald Trump–branded merch, from NFTs to golden sneakers to branded Bibles. Last month, the former president expanded his kitschy portfolio with a new grift: Trump watches ...

Swiss-made is a loaded designation within the watch world. While Switzerland remains the pinnacle of the luxury watch industry, the nation by no means has a monopoly on producing great watches, with ...

The former president's new timepieces are the laughingstock of watch aficionados, who cast doubt on their true origins — "as ersatz as the man himself." By Laurie Brookins Freelance Contributor On ...

The “Swiss Made” label is synonymous with quality, precision, and tradition when it comes to watches, but did you know that ...