New sensor-packed Smart Bricks introduced at CES add color, sound, and interactivity to classic Lego builds, debuting with Star Wars sets this spring.

It took the analog toy company years to develop its new Smart Play system, which centers on digitally minded bricks that can play sounds, light up, and interact with each other. While the Lego Group ...

Classic Lego meets responsive play as smart bricks add sound and light — raising new questions about how imagination fits ...

They will be introduced in three Star Wars Lego sets launching on March 1. Read more at straitstimes.com. Read more at straitstimes.com.

LEGO Smart Play platform involves patented sensor- and tech-packed 2 x 4 brick that brings interactive lights and sounds to life.

Danish toy maker Lego has unveiled what it says is one of the "most significant evolutions" of the design of its bricks with a new smart interactive piece that can detect and interact with other smart ...

LEGO announced it will launch a line of new Star Wars kits that include its new Smart Brick, a special piece that brings tech ...

With a Smart Brick, Lego creations can come to life. A car could make engine sounds until it crashes, or Darth Vader could ...

It’s encouraging to see Lego use technology to innovate on its standard bricks, but it should also make use of the ...

Lego says its new tech-enabled products are its "most revolutionary innovation" since it launched its mini-figurines in 1978.

Lego integrates electronics with sensors, light, and sound generators into building bricks. To start, these Smart Bricks will bring three Star Wars sets to life.

Lego made its first appearance at CES 2026 to show off its Smart Brick, which can change colors, make sound effects, and sense other nearby Legos.