New month, new seasonally-appropriate free Lego. Through March 16, you'll get a free Lego Floral Picture Frame from the Botanicals series when you spend $150 at Lego.com.

LEGO fans have a fun new freebie to grab this week. The brand is offering a free Bunny Ear Bag with qualifying purchases, giving shoppers a cute seasonal bonus when they order sets from the official ...

Build a model that money can't buy.

LEGO's new limited-edition Pokémon Sets are coming, and you don't have to wait long to get one. Here's everything you need to know to get your hands on these collectible models before they sell out ...

LEGO has finally released its highly-anticipated Star Wars SMART Play sets and these interactive models are its most innovative designs yet. Here's how to get your hands on them.

Here’s your chance to grab a major piece of nostalgia with LEGO‘s new Willy Wonka & the Chocolate Factory Set before it sells out. LEGO’s new Willy Wonka & the Chocolate Factory Set is now available ...

In a first for the iconic toy brand, Lego will host a keynote at CES 2026. While last year's CES saw Lego team up with Sony to announce Lego Horizon Adventures, this year it's stepping up with a press ...

Lego is looking to bring your creations to life. On Jan. 5, The Lego Group unveiled its new SMART Play bricks, tags, and mini figures at the Consumer Electronics Show, or CES 2026, in Las Vegas, which ...