Lego's education unit on Monday announced a new kit designed to use its signature plastic bricks to help kids better ...

TL;DR: Lego Insiders can exchange Insiders points for the Mini Pokémon Center. Points are available to redeem from Feb. 27, ...

Pokémon Lego sets feature Pikachu, Eevee, Venusaur, Charizard and Blastoise and more. The sets have a hefty price tag though.

If you have a Lego fan, or two, in your family, you'll be excited about the company's new SMART bricks tags and mini figures ...

The new brick will make play more interactive for Kentucky kids and families. Sets will release in March, and preorders start ...

At first glance, LEGO’s Smart Brick looks like any standard LEGO brick — but inside is a tiny custom ASIC chip smaller than a ...

Get saving your Pokédollars: you've got a month and a half before the first-ever Lego Pokémon hit shelves, and you'll need a ...

The new Smart Play system centers around a new Lego Smart Brick that can play sounds, light up, and interact with other ...

As I detailed yesterday, the Smart Play system contains three elements. The Smart Brick is packed with technology like ...

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...

The first-ever official LEGO Pokémon sets will be available in the UK, US and Canada in just over a month's time.

The development of the Smart Play System began in 2017, when Lego researchers studied how children want to play. They found ...