Liquid I.V. turns ordinary water into mega-hydration, via a powdered hydration solution to improve water absorption and counteract dehydration. To showcase its message, it kicked off its summer ...

The conventional wisdom about hydration seems straightforward: drink eight glasses of water daily and perhaps consume a sports drink during intense exercise. Yet emerging research shows this ...

The market for hydration products and electrolyte supplements and sports drinks is growing. But nutrition and exercise ...