Although quality content has always been crucial for ranking well on search engines, Google has redefined what “quality” means. It’s no longer about sprinkling in keywords or hitting a word count. In ...

The content you publish represents you. Content is one of the most important aspects of your marketing strategy—arguably the most important. Content is the food that Google eats and what allows your ...

The SEO landscape in 2025 demands more than just strong writing skills. You must write with both humans and machines in mind to succeed at writing for search engine optimization—crafting content ...

Checklists are one of the simplest (yet most valuable) content types to create. You probably make checklists all the time without even knowing it. Shopping lists. Grocery lists. Chore lists. To-do ...

Persuasion is part art and part science. There are many data-based strategies to successfully create persuasive communication. That's the science. Likewise, there are just as many techniques for ...

Our 2025 website builder research highlighted Wix as the best all-in-one solution for building, so it’s no surprise that it also has outstanding blogging tools. Still, after using WIx myself, I know ...

Powered by Gemini, Help Me Write is the generative AI writing tool built into Google Docs and Gmail. Here’s how to get the most out of it while avoiding its pitfalls. Whether you’re a professional ...