In 2006, researchers Peter Tse and Po-Jang Hsieh at Dartmouth College reported a striking new illusion, the infinite regress illusion, that went on to wow audiences at the Illusion of the Year Contest ...

The brain has an astonishing capacity to detect patterns in the world. So much so, that it will often create patterns where none exist. Pareidolia is the tendency to see familiar shapes in random ...