Pavlo Prannyk, CEO of the small family-owned business olpr Leather Goods, has choices when it comes to where he runs ads. The company's founder mostly runs advertising through Google Ads and a bit on ...

Anyone who is a real techno-geek about this stuff knows that there are two primary types of ads you can run through Google: text ads on the search network, and display ads on the display network.

Search ads are Google's way of connecting potential customers with businesses that offer the products or services they're interested in. When someone searches for a keyword related to your business on ...

Assuming you're not a hands-on graphic designer, you have three good options when it comes to creating Google Display Ads and landing pages: 1. Use Google's Ad Gallery. Find it by going into an ad ...

It was the second time in a year that a U.S. court found that the company had acted illegally to remain dominant. By David McCabe Reporting from Washington Google acted illegally to maintain a ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

Display ads are a form of pay-per-click (PPC) advertising, where marketers pay each time someone clicks their visual ad rather than a text ad. While traditional PPC campaigns—like Google Search ...

You’d be hard pressed to find a Google Ads practitioner who loves the Google Display Network (GDN). Some may be indifferent to display ads, some (like me) may hate them, but I have yet to encounter ...