TAIPEI, Jan. 15, 2024 /PRNewswire/ -- The latest product from Tobii, UX Explore, empowers user experience (UX) researchers to harness the power of eye tracking and measure user attention using only a ...

The Swedish eye-tracking vendor Tobii Pro is rolling out a new web-based product, called Tobii Pro Sprint, to help UX designers and developers better understand how consumers navigate digital spaces.

Eye tracking and saliency modeling answer similar questions. But other factors will determine which approach is right for you. In user interface design and in advertising, knowing where people look is ...

Eye tracking plays a critical role in the latest virtual and augmented reality headsets and is an important technology in the entertainment industry, scientific research, medical and behavioral ...

Eye-tracking allows studying aspects that cannot be seen, for example, the thinking processes of a student solving a mathematical problem. Researchers at Kaunas University of Technology (KTU) are the ...