El Pollo Loco, the nation’s leading fire-grilled chicken restaurant chain, announced it is testing five new menu innovations ...

Personalized offers, bonus rewards and access to menu items and events, like the 2026 Major League Soccer All-Star Game, could boost engagement.

El Pollo Loco has a new section on its menu that taps into the high protein craze. A “Protein Packed” web page includes two dozen items with 20 grams of protein or more, according to the Costa ...

El Pollo Loco, the nation’s leading fire-grilled chicken restaurant chain, today announced its Protein Packed Menu, a curated lineup of more than 20 protein-heavy existing menu items crafted to meet ...

Signage advertising El Pollo Loco’s Crispy Grilled Chicken Sandwich hangs in the window of the restaurant at 1695 W. Kendall Drive in San Bernardino. The sandwich is one of three new items the chain ...

A major move in the restaurant sector captured the market's attention, as El Pollo Loco (NASDAQ: LOCO) shares rose an impressive 17% on March 13. The catalyst for this sudden rally was El Pollo Loco’s ...