The hashtag is no longer a frivolous addition to a social media post. Now it’s a means for businesses and organizations to define their brand and engage with their customer base on social media.

On Twitter, hashtags are a powerful, simple tool for tracking topics, communities, live events or breaking news. They make you findable, and they allow on-the-fly collaboration. When you insert one of ...

Twitter has started testing out a new feature that would make it easier for users to learn the context behind trending hashtags, according to a report in today’s Wall Street Journal. The Journal made ...

Ten years ago, the first hashtag came to be, courtesy of Twitter. Did anyone ever expect it would become such a ubiquitous part of our daily conversations or that we would be making the hashtag symbol ...

Today’s entrepreneurs have to start businesses in a culture of intense social media activity. In case you haven’t noticed, this social media thing is kind of a big deal. One thing that every social ...

Hashtags. They're used used on social media to curate conversation around a specific word, character, or phrase. You've likely seen hashtags incorporated in TV shows, commercials, movies, music, or ...

While you can use Twitter’s search tool to find specific people, companies, and their messages (“tweets”) on the service, Hashtags allow users to sort topics into useful categories to revisit later.

Andreea S. Calude receives funding from The Royal Society of New Zealand Marsden Grant Fund. David Trye receives funding from the University of Waikato PhD Doctoral Scholarship. Hashtags are a ...