You may have heard a little rumor about third-party cookies. Something along the lines of, "Although they’ve served the business world well, their days are numbered." Despite the news suggesting third ...

Abstract: As global privacy regulations such as GDPR, CCPA, and DMA continue to evolve, organizations face increasing challenges in balancing regulatory compliance, user trust, and operational ...

Now more than ever, businesses must focus on collecting zero- and first-party data, to help organizations provide more personalized customer experiences. Now more than ever, businesses must focus on ...

When instructors teach, whether intentionally or not, they evaluate their courses. Evaluation may occur informally, based on their opinions of how the course went, reflections on what worked well, and ...

Innovative technologies of the Fourth Industrial Revolution (4IR) are transforming and modernizing the way data is generated, collected, and analyzed across different industries and fields of study. 1 ...