Next to a business plan and marketing plan, there is no more important document for a business owner to create than a customer profile. A compendium of demographic, psychographic, attitudinal and ...
A target market customer profile identifies the customer most likely to buy your product or service. While some companies create products around a customer profile, others identify the customer ...
Manish Sood is CTO, Founder and Chairman of Reltio, a provider of cloud data services used by enterprises to create rich customer profiles. The economic shock and social restrictions brought on by the ...
UK – Behavioural consultancy CogCo has created an AI-led platform to help teams to test ideas with customer profiles built from their research. The platform, called BengoAI, processes uploaded data ...
Total Expert, a provider of customer engagement software for the financial services industry, has added automatic life milestone updates to contact records in its summer platform release. The updated ...