CaptivateIQ reports that while 59% of companies rely on incentives for growth, many fail to execute them effectively, ...

A compelling loyalty and rewards program can be a significant differentiator in the competitive financial services landscape. These programs can improve customer retention at neobanks, add more value ...

The restaurant business is extremely competitive. New restaurants can open and quickly gain popularity, but true success is defined by customer retention. If a restaurant has developed a loyal ...

Incentives work because they reduce doubt at the exact moment of choice. They also help companies manage what it costs to attract and keep a customer.