Our research shows that Zendesk is the best CRM for customer database functionality, offering robust customizability and lots of contact management features, all packaged into an easy-to-use platform.

A CRM database is a business tool used to track and organize customer information throughout your business. These databases are supported by customer relationship management (CRM) software, which ...

CDI goes beyond collecting data, focusing on accuracy, governance and real-time access that modern CX depends on.

Regardless of the product or service a business offers, its greatest asset is its existing customer base. To keep in touch with this important group of people it is absolutely essential that your ...

Quiq reports on the role of automation in customer service, highlighting tools like AI for questions, ticket classification, ...

2025 is proving to be a challenging time for financial institutions looking to drive revenue. Organisations from the Bank of England to the IMF have been predicting a year of slow economic growth in ...

A new class of vendors is emerging to help marketers improve their customer databases, according to a new report from Raab Associates. The Guide to Customer Data Platforms describes systems that give ...

The last twelve months have been a challenging time for many in financial services, with the pandemic and also Brexit to contend with. This means it’s more important than ever to look at all options ...