While inflation, supply chain disruption and cost pressure are global forces, the way retailers respond in the United States ...

Academic and industry research into consumer credit behaviour has accelerated dramatically in recent years, driven by ...

Consumer freedom is the ability of people to decide what they buy, how much they spend, and how they control their resources. It is related to purchasing power, which is the value of money in buying ...

CarGurus has released its seventh annual U.S. Consumer Insights Report, revealing growing consumer satisfaction and increased buying power among car shoppers. The report highlights a year-over-year ...

Text Callout : Key Takeaways - Consumer Sentiment: What It Is and Why It Matters Consumer sentiment is an aggregate measure of how individuals feel about their finances and the economy as a whole.

Last year, AI clearly moved from novelty to expectation. Hyper-personalisation ceased to be optional and became a competitive baseline, brands that failed here struggled to retain relevance. Studies ...

While every person has their own associations with different colors and no one color has a universal effect on viewers, there are some overarching trends in color perception that have considerable ...

A new analysis by Katz Media Group highlights the strong connection between radio and affluent consumers, revealing that high-net-worth individuals are avid AM/FM listeners. Yet not all genres are ...

2025 brought a new level of intensity to customer experience (CX) and consumer behaviour. In 2025 AI went mainstream, but ...

Beyond their buying power, Black consumers are setting digital trends and leading engagement. Black audiences spend 32 hours on apps and websites on their smartphones and tablets. As some companies in ...

Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. Consumer behavior is undergoing a massive shift as generative AI ...