Over the past few months, through crossover marketing and brand collaboration, Genki Forest renamed itself Chi Forest, updated its sparkling water drink with a new logo and opened convenience stores ...

Lena Waithe’s The Chi returns for its second season this spring, and Showtime just released a new teaser offering a brief check-in with the drama’s sprawling ensemble. First up is Kevin (Alex R.

BRAND HEALTH CHECK: A controversial beverage brand that never lacks new marketing tricks and tactics, will Genki Forest's rebranding to Chi Forest help it compete? Over the past few months, through ...