Buying a Mac or MacBook through the Apple Store is now much more like buying an iPhone or iPad.

Apple has quietly updated the way that users buy and configure Macs on the online Apple Store, giving customers a process that's closer to buying an iPhone or iPad.

It's a notable departure from Apple's long-standing sales formula. Historically, Mac models were divided into several predefined versions, such as base, mid-tier, and maxed-out. Those bundles ...

The Mac Mini is one of Apple's most appealing computers, particularly for those who want the benefits of a desktop computer without the premium pricing of Apple's more professionally minded Mac Studio ...

Now is a great time to buy a new Apple computer. One of the biggest decisions you’ll have to make when buying a new Mac is whether you should buy a desktop model or opt for a laptop instead. Apple’s ...

We may receive a commission on purchases made from links. Apple's products are regarded as the gold standard across multiple categories in the tech space. MacBook computers are powerful, easy to use, ...