In addition to the regulatory requirements imposed on beer labels, as discussed in the Anatomy of a Beer Label: Part I on COLAs, and the intellectual property protection offered by trademarks, as ...
This excerpt is from Joshua M. Bernstein’s Drink Better Beer, which is available now. As America closes in on being home to 8,000 breweries, beer labels are becoming more and more important as a way ...
Video editor Trevor Carmick is receiving all sorts of attention for his new side project called Beer Labels in Motion, a collection of beer labels cleverly animated in GIF format. Carmick was inspired ...
“Sex sells” is a phrase often used in advertising. But are craft breweries taking the tactic too far? John Holl, editor of All About Beer Magazine, thinks so. His recent column asking breweries to ...
“I have a theory that most of design, in general, is the creation of affection,” says Milton Glaser, the 84-year-old graphic-design legend, who created the I ♥ NY logo. When it comes to craft beer, ...
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