The move comes six weeks after Anheuser-Busch bought a majority stake in BeatBox. Future Proof Brands, its parent company, said the cuts will be done by Feb. 21.

BeatBox’s parent, Future Proof Brands, told Texas it will lay off 158 workers as the company undergoes an ownership shift.

*Shaquille O’Neal is bringing his larger-than-life energy to the beverage world with the launch of BeatBox Blueberry Lemonade, a bold, boozy take on the classic summer refresher. The new flavor, ...

Shaquille O'Neal invests in the beverage brand and partners on an exclusive flavor. Shaquille O'Neal, a basketball icon, entertainer and entrepreneur, is teaming up with BeatBox Beverages to bring ...

NBA legend, entrepreneur and DJ, Shaquille O’Neal is bringing the party with his new partnership and investment in BeatBox Beverages. The team up includes the launch of a new “shaqalicious” flavor ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. The founders of BeatBox Beverages now have their wine-based ...

Japanese whisky fanatics don’t generally look for their beverage of choice in New York’s Chinatown. But soon they will. Down an alley off the Bowery, behind a camouflaged door at the back of the ...