Apparently Under Armour isn't the only apparel company that can play the fitness app game. German athletic company Adidas has acquired Austrian fitness app and device company Runtastic for $240 ...
Sporting giant Adidas has acquired Runtastic, a European mobile fitness startup known for its GPS fitness-tracking app of the same name, in a deal worth €220 million ($239 million). Founded out of ...
(NEW YORK) — Adidas on Wednesday announced the acquisition of Runtastic for just about $240 million. Runtastic, a fitness technology company, will be a part of Adidas’ “Creating the New” strategy, ...
* Adidas pays 220 mln euros for Runtastic * Nike was ahead in fitness tracking with FuelBand and Nike+ * Recent Under Armour deals gave it 120 mln users (Adds details, background) FRANKFURT, Aug 5 ...
The FINANCIAL — The adidas Group and runtastic GmbH announced on August 5, that adidas AG has acquired all outstanding shares of runtastic GmbH. The transaction values Runtastic at an enterprise value ...
Adidas is widening its mobile scope by adding the Runtastic application to its repertoire, a move that will likely put it in competition with Nike in the GPS fitness tracking sector. Adidas? Runtastic ...
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Runtastic, the Austrian fitness app company that was recently acquired by Adidas, announced its second wearable fitness tracker, the Runtastic Moment. The Moment, which has both a watch and fitness ...
IPV, global leaders in enterprise video management, have announced that adidas Runtastic will use Curator to centrally control and publish their rapidly growing video archive of brand assets. With ...
FRANKFURT (Reuters) - Adidas AG has bought fitness tracking app maker Runtastic, giving it access to a community of 70 million active users and helping it catch rivals in connected wearables. The ...